Clos Du Val
Challenge
Clos du Val were in Napa producing incredible French style bordeauxs. Then when Napa started the big cab boom, they folded to peer pressure and started making Napa-style cabs. They came to us to get back to their roots.
Solution
Welcome to French California. To reach today’s millennial women, we zeroed in on Clos du Val’s heritage of making French wine better than the French. A haven for romance, art, and provocation in an area taken over by “corporate wine.”
Impact
Results to be updated.